My project has continued to develop as I started looking at the strategy for retaining the user's attention, as well as getting them excited about the game in the first place. I also then looked at how to make sure the user doesn't feel forgotten, and instead still feels valued by what is now called 'Lingotime'.
Lingotime is the name of this 'app' or initiative that I have started.
Lingotime is essentially an innovative language learning initiative which aims to establish meaningful connections through a social network and gaming system.
As a reward for completing language courses, I want the users to feel valued and still a part of the Lingotime community. The last thing we want to happen is to have them feel as if they have been forgotten about. So once they complete a course, they receive a piece of Lingotime clothing, which is unique to the language they have just completed. For example, once you complete the French course, the shirt will be red, white and blue. Not like three big stripes, but more one colour for the basis, one for the trim, and one for the logo.
Another idea I have created is 'LingoSponsor'. This is essentially the basis for the funding, growth and development of Lingotime. Since it runs primarily off the experience created in spaces of dead time, and each game is 'location specific', it gives businesses and organisations a way of standing out from the crowd, and further enhancing their customer's experience.
The projected target audience would be places such as:
- Airports
- Train Stations
- Barbers + Hairdressers
- Museums
- Cafes + Restaurants
- Backpackers
No comments:
Post a Comment